by daniel7004 | Mar 4, 2016 | Product Development, Strategy |
This post shares an approach that applies lean principals to marketing in a way that can dramatically change the trajectory of a start-up from failure to success. The “traditional“ lean start-up approach espoused by Eric Ries and others is “Build =>...
by daniel7004 | Aug 5, 2011 | Product Development |
Whenever I’ve chatted with founders of “stealth start-ups”, I’ve noticed that they tend to be very guarded about their business. “What do you do?” I ask. “I can’t tell you,” they respond. “Well what problem...