OUR WORK: 2CHECKOUT
PROJECT: Marketing Strategy, Execution & Automation
Following a successful private equity transaction, we wished to upgrade and evolve our digital marketing capabilities to best-in-class. Over the course of 2013 Daniel has done just that as our executive marketing strategist. He quickly familiarized himself with our industry, did a top-to-bottom assessment of our marketing strategy, technology, approach and team, and recommended substantive improvements. He then managed through a series of improvements of team, practices and supporting technology. Because of Daniel’s work, we have leapfrogged our marketing practices to the front of the line among competitors, and created significant shareholder value along the way. I highly recommend Daniel.